Based on a history of innovative collaboration, Autodesk^® chose Ellerbe Becket-designed Guangdong Olympic Stadium in Guangzhou, China to be featured in its upcoming series of free Road Shows and Online Webcasts showcasing the new Autodesk 2004 Industry Solutions. These events will illustrate how Autodesk’s new products and services were designed to help customers create, share and manage digital design data throughout a project's lifecycle faster and more efficiently.

A striking ad featuring the stadium was created to publicize the upcoming Road Shows, with the tie in, “Ellerbe Becket optimized this roof design to decrease wind resistance for runners. We designed AutoCAD 2004 to help you go faster too.” The ad for this integrated campaign will appear in several industry trade publications, including Architectural Record, Mechanical Engineering, Cadence, Cadalyst, Civil Engineering and Public Works.

Click on the Autodesk icon for information on the upcoming Road Shows and Webcasts, including registration: